Medientage – OTT Video – Not Everyone Can Win
Last October I was asked to participate in a panel discussion at Medientage in München. Although Medientage is focused on the German media market, I was asked to address the over the top video market (OTT) in the US. In the US market, service provider based OTT video is often called TV Everywhere. A good example of TV Everywhere is Comcast’s offering called Xfinity Streampix. My presentation focused on OTT video and the challenges in finding commercial success. Specifically, I addressed the pressures facing North American service providers and the early successes of OTT video...
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